Complexity Gaming partners with U.S. Army
North American organisation Complexity Gaming has announced a partnership with the U.S. Army Installation Management Command’s Family and Morale, Welfare and Recreation (MWR) program.
The deal will see Complexity Gaming integrate esports into the Army’s Better Opportunities for Single Soldiers (BOSS) program.
Daniel Herz, Chief Revenue Officer of Complexity Gaming discussed the deal in a release: “Partnering with the U.S. Army and its BOSS program is a proud moment for the Complexity organization. It has been incredibly humbling to help design a program of shared experiences that supports our U.S. service members through esports.”
Over June 13-16th, Complexity’s players will live and train at Fort Bliss in El Paso, Texas in a three-day boot camp. They will participate military-style drills and play against soldiers across a number of games. On June 28-30th, select U.S. Army personnel will head to the GameStop Performance Center to take part in a gaming boot camp.
Staff Sgt. Adrian Mooney, Department of the Army BOSS Representative also commented on the partnership: “This program is a great opportunity for BOSS. Soldiers will experience what it takes to become an esports professional, which I believe aligns with the pillars of the BOSS program. This opportunity promotes healthy competition as well as builds new bridges for future events and programs.”
Complexity Gaming officially opened its headquarters, the GameStop Performance Center, in partnership with HyperX, Mamba Sports Academy, and MillerCoors. It’s also partnered with Twitch, Panini, H4X, MSI, and WinStar World Casino and Resort.
Esports Insider says: We’re sure some people will have problems with this partnership but realistically nothing is being forced so it’s conceptually harmless. A good portion of the main esports demographic is the key audience for the forces’ recruitment drive so it makes complete sense, it’ll be interesting to see how the BOSS program fully adopts esports moving forward.
